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Be Norfolk – Endless Adventure – One Destination is a new website, inspiring visitors to take a fresh look at Norfolk and uncover immersive, off-the-beaten path adventures unique to them. 

Be Norfolk creates access to more than 350 uniquely Norfolk experiences making it easy for everyone find something special in Norfolk that really resonates with them and creates a lasting memory. Users can browse a wide range of eye-catching yet little known experiences to plan their dream getaway – whether visiting for a day or a week; on a budget or want to blow the budget; interested in the arts, heritage, nature, getting active or slowing right down – there is something for everyone. On Be Norfolk you’ll find experiences which focus on taste, touch, sound and smell alongside clearly marked activities which we think wheelchair users will enjoy.

The website offers a range of themed itineraries for inspiration but encourages you to choose your own adventure. You can do this easily from your phone or tablet, share your creation on social media or with travel companions, and download to view later or offline. It’s also easy to stay up to date with new experiences through a blog-style news page available on the website.

The Be Norfolk platform has been created by EXPERIENCE, a €24.5 million project co-financed by the European Regional Development Fund (€16.9 million) through the Interreg France (Channel) England Programme. It is designed to develop the experiential off-season economy in a sustainable way. The project runs from September 2019 to June 2023 and involves 14 partners in France and England. It is managed by Norfolk County Council, which is piloting sustainable approaches to tourism. EXPERIENCE aims to capitalise on the emerging global trend for local tourism and engagement with the great outdoors, heritage, and culture.

Click here to visit the Be Norfolk website